Your Gateway to Immersive Digital Publications –
Client License
Engage your mobile users
More than half of global internet traffic comes from mobile devices. You’re neglecting half your potential audience when you only create desktop-friendly content. Unfortunately, PDFs aren’t responsive and require a lot of manual zooming in and panning around. Web-based content, on the other hand, can adjust to every screen size and offers a smooth user experience without sacrificing quality.
Media rich format
According to research conducted by Sumo, the average visitor reads only 25% of written content. This means that your audience is probably looking for more than a simple piece of text. Visual aids help you effectively communicate your message by turning your written assets into more immersive content experiences. Adding rich media such as (background) videos, visuals, animations, infographics, and page transitions will give your content the attention it deserves.
Content analytics
In the age of data, C-level managers expect all marketing actions to be measurable. Through Google analytics you can continuously track user behaviour within your assets and improve the performance of your content. View metrics such as: Visitors: the number of individuals who viewed your publication. Sessions: the number of times your publication was viewed (an individual user can have multiple sessions). Page views: the total number of times a page in your publication was viewed. Pages per session: the average number of pages viewed per session. Average session duration: the average amount of time spent in your publication. Bounce rate: the percentage of visitors who only viewed a single page in your publication.
Build up your customer database
Creating content for demand generation? Interactive publications let you collect contact details from your leads via forms and social logins. Embed native Foleon forms in your content to collect audience information or embed your own marketing automation forms inside your content at the front, middle or end to collect audience information (eg lead data). This, combined with CRM integration, means that you can map your leads throughout the buyer’s journey and identify what needs to be optimised.
Marketing integrations
Seamlessly integrate publications with your existing tech stack using Zapier. Native integration with leading Martech software including Bynder. Marketo, Salesfoirce Pardot, Oracle Eloqua and HubSpot. If your leads can’t find your content, how will they benefit from it? Digital web publications allow you to maximise reach because they can be easily shared via social media, QR codes, email, and websites. Growing your fan base on Twitter, Linkedin, Instagram, and Facebook is another great benefit.
Available publications
Engage Customers with: Customer Magazines, Event Publications and Annual Reports. Empower Sales with: Product Catalogues, Interactive Proposals, Corporate Presentations and Brochures. Generate Leads with: White Papers, eBooks, Industry Reports, Newsletters.
Company personal URL
Generate your company/project specific URL. Creating a sub domain set up via CName records so that your publications look like they are being generated directly from your company website ie: www.digital.yourcompany.com/brochurename
Master template build
Based on an agreed estimate, DHD will create a master template from your brief using your organisations brand assets. This template will serve as a base for all of your future publications. Further master templates may be required depending on the variety of publications a client needs to produce. This approach keeps production hours streamlined and future publication costs within budget. Typical digital publication costs based on populating a master template with content supplied start at £395* per publication. Volume discounts are applied when clients request 10 plus publications per annum.
* Depending on size of publication
£995.00 per annum*
*The group license server subscription fee for your organisations digital publications is invoiced at the end of each calendar year to cover the following year. One months notice is required in order to cancel the subscription.